Courtesy of

“What’s our secret to moist, delicious turkey?  Bell’s Seasoning Butter!  It’s a luscious combination of salted butter and our classic Bell’s Seasoning. Spread it under and over the skin of your turkey to create a bird that bastes itself.”


1/4 lb.     salted butter, softened

4 tsp.     Bell’s Seasoning, divided plus more for seasoning turkey

2 tsp.     Kosher salt, divided

2 tsp.     ground black pepper, divided

12-15 lb. fresh whole turkey or frozen whole turkey, thawed

3 apples, quartered

2 onions, quartered



  1. Preheat oven to 350°F.
  2. Combine softened butter with 2 teaspoons Bell’s Seasoning, ½ teaspoon salt and ¼ teaspoon pepper in small bowl; set aside. Liberally season outside of the turkey with 1 teaspoon each salt and pepper.
  3. Starting at neck opening, gently loosen skin on turkey and evenly spread 2/3 of the butter mixture under skin.
  4. Toss apple and onion wedges with remaining 2 teaspoons of Bell’s Seasoning and remaining salt and pepper. Stuff all but one apple into the cavity. Stuff remaining apple into the neck cavity. Tie legs together with kitchen string.
  5. Arrange turkey, breast side up, in a large shallow roasting pan with rack; rub remaining butter mixture over outside of turkey. Sprinkle additional Bell’s Seasoning evenly over the top of the turkey.
  6. Roast for 10 minutes per pound, basting occasionally with pan juices, until thermometer inserted in thickest part of the thigh reaches 165°and skin is browned and crispy. Let stand covered loosely with foil 30 minutes before carving